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about us

soloio, the original world where creativity is lived with freedom, boldness, and color. Since 1994, we’ve been exploring stories, creating designs, and playing with color to transform the way men express themselves. Each creation of soloio is a starting point, an invitation to see the world with more intensity and discover what has always been there, waiting to be lived.

soloio we awaken the color of those who dare to live it.

because wearing soloio is not just a choice, it’s an act of freedom.

Join us in exploring a world where design meets freedom, and every piece is a celebration of self expression

Our History

How We Started

We began with ties: the most spectacular ones you had ever seen. We used to say that almost every wardrobe in madrid had at least one soloio tie (formerly andrew’s ties). Ties were our first canvas, the space where we experimented, explored, and understood the relationship between men and color. Long before colorful socks became a style statement, ties were the playing field where men dared to innovate.

how we evolved

Our designs went beyond. color conquered jackets, socks, swim trunks and shirts. Always with the finest craftsmanship from italian workshops, we traveled through italy searching for those who resonated with our vision, and we found them. Today, we remain true to our essence, paying attention to every detail and exploring without fear. In our range of creations, you’ll find impeccably crafted shirts with the finest italian fit, swim trunks with timeless prints, and neapolitan trousers you’ll want in every color.

where we are

soloio has three stores in Colombia, located in Bogotá and Cartagena de Indias. Each one reflects our universe: an explosion of color and design that can be striking, but always accompanied by the best service to guide you through your discovery. Every store is designed to immerse you in the essence of soloio, offering you a unique experience of style and sophistication.

visit us

soloio bistro

In one of our stores in Cartagena, we hide a secret that, once discovered, you’ll never want to leave. An open-air space where Mediterranean cuisine meets Caribbean ingredients. no live music, no air conditioning just the pleasure of good conversation.

A meeting point for locals and travelers, soloio bistro is a refuge from the city’s frenzy, preserving the colonial aesthetic in the courtyard of one of the most iconic houses in the walled city.

reserve here